Land Rover celebrates 6,000,000th vehicle produced with unique fitting
April has seen the 6,000,000th Land Rover glide off the production line, and to celebrate, the vehicle in question has been given a very unique design feature.
The second of the month saw the completion of a Yulong White Range Rover LWB Vogue SE and a huge milestone in the history of the Land Rover name. A special fitting has been made to mark the occasion in the form of a bespoke puddle lamp graphic that signifies its meaning to the firm.
Those at the Shanghai motor show can even see the Range Rover in question for themselves, with the example taking centre stage on the Land Rover stand. The fitted puddle lamp on the car replaces the usual Range Rover silhouette projected onto the floor and adds the landmark number and the date of production to the image.
Fittingly, the 6,000,000th Land Rover model has coincided with the original Range Rover’s 45th anniversary and will join in with numerous celebration events being staged in China, with the car to be sold in the same region.
The model was produced at Land Rover’s Solihull facility, a location of manufacturer for the British firm since 1948, with the factory undergoing significant transformation since that time. On April 30, it will also be 67 years since the Land Rover brand was born.
Andy Goss, Director, Group Sales Operations, Jaguar Land Rover, said: “For 67 years Land Rover has been building the world's most capable all-purpose vehicles. Over this period, a range of ground-breaking innovations and technologies have blended great design, refinement and unmatched all-terrain capability.
“It’s fitting that the 6,000,000th Land Rover to be produced is a Range Rover, since this year marks the 45th anniversary of the original Range Rover’s launch and even today, the vehicle remains peerless. With the growth of sales in China since the latest version of the Range Rover was introduced in 2012, it is entirely appropriate that this landmark vehicle is destined for a Chinese customer.”